Speed Roller
A polished browser-based 3D game with real-time movement, responsive controls, and a refined interactive feel.
Interactive 3D websites, product demos, browser games, and WebGL experiences built for real users and production launches.
A selection of browser-based games and interactive prototypes, spanning polished desktop gameplay and focused mobile experiences.
A polished browser-based 3D game with real-time movement, responsive controls, and a refined interactive feel.
A playable football prototype combining character movement, lightweight mechanics, and touch-friendly browser interaction.
A focused 3D shooter prototype built around aiming, shooting, and satisfying balloon bursts.
We build visual experiences that feel memorable without turning the surrounding page into a slow, hard-to-maintain experiment.
Users can explore, rotate, play, configure, and understand ideas through direct interaction.
Three.js experiences sit inside production-ready React and Next.js applications.
Preview media, fallbacks, metadata, and calls to action support the commercial goal of the page.
< 2.5s LCP
Set a clear loading target for the page shell, media previews, and critical content.
Web Vitals β LCP60+ FPS
Tune the core interaction path toward smooth movement on agreed target profiles.
RAIL performance model< 2MB initial payload
Budget initial scripts, styles, and preview media before loading heavier 3D assets.
Performance budgetsTargeted testing
Test the browsers, hardware, and interaction paths that matter for the specific launch.
Zero blocking errors
Avoid blank-canvas failures with progressive enhancement paths and usable fallbacks.
Chrome DevTools β IssuesTarget profiles
Shape quality settings around the audience, context, and type of experience being built.
Unoptimised models, textures, shader passes, and scripts can make an impressive idea feel slow.
Throwaway demos become difficult to update when scene logic, UI, loading, and content are tangled together.
Canvas visuals need crawlable copy, metadata, headings, internal links, and supporting content around them.
Product viewers, immersive brand pages, browser games, simulations, and technical visualisations built with the same care as the rest of your site.
3D product viewers and configurators
Immersive brand and campaign websites
Browser-based games and playable prototypes
Data, technical, and spatial visualisation
GLTF / GLB model integration and optimisation
Custom shader and material development
React Three Fiber and Next.js integration
Preview videos, fallbacks, and launch support
A practical workflow for turning a visual idea into a working browser experience without losing performance, SEO, or maintainability.
Clarify what the 3D layer needs to achieve: explain, sell, entertain, simulate, configure, or guide.
Test camera movement, scene structure, controls, animation, and performance before over-investing in polish.
Develop the experience with clean React architecture, asset loading, fallbacks, and maintainable scene code.
Refine motion, lighting, materials, performance budgets, analytics events, SEO content, and calls to action.
βThey helped us hit tight deadlines without compromising on quality.β
Emma Wilson, SharpEnd / io.tt
Loopspeed builds interactive 3D websites, browser games, product demos, and WebGL experiences with Three.js, React Three Fiber, and Next.js.
Loopspeed works with Brands, Creative agencies, Product teams, Founders, Startups across United Kingdom, Europe, Global.
Interactive 3D web development with Three.js, React Three Fiber, WebGL, and Next.js.
A canvas alone does not give search engines much to work with. The page around it needs useful structure, fast-loading media, and clear content that explains the service.
We treat the 3D scene as one part of the page, not the whole page. That keeps the experience visually rich while giving visitors and search engines clear context.

Hi, I'm James π
I'll be on our first call. Tell us what you want users to see, understand, or play with and we'll shape the route to launch.